Samsung The Frame 55LS03A

Although we liked our old TV, we still wanted a bigger screen. However, all of us in the family find that black surface on the wall very ugly. An acquaintance told us about Samsung the Frame. My interest was quickly aroused. After a long process of reading and viewing reviews, we decided to order the 50 inch Frame 2021. The thinner design really appealed to us. Last week the TV was delivered and hung up by a 'delivery hero' from Coolblue.

INSTALLATION We are glad that the Coolblue employee hung up the TV. Compared to the 2020 version, the wall mounting is quite complicated: two plates must be precisely measured and fixed to the wall. There is no large template included, so with directions you have to measure everything exactly on the wall. It would have taken me a long time to do that myself. The Coolblue employee, however, managed this neatly. The first installation of the TV itself was very simple: you go through a number of steps. The TV immediately recognized the ziggo box, SONOS Beam and the Nintendo Switch. He did not recognize my old Mede8er media player. It is very easy to set manually.

IMAGE The colors pop off the screen in my eyes (especially compared to my old device). The intelligent mode is very bright and the colors are too saturated. Manually adjust the image to your liking with the 'Film' image setting. Now it looks pretty calm, yet very colorful. The black values of the Qled screen are of course not comparable with an OLED screen. In a non-dark room, however, the black values are not disappointing at all; in a dark room you see that black is not completely black, but quite acceptable.

SOUND The sound flows over my Sonos Beam. No experience with the sound from the TV.

SMART TV In the main menu you can list all the apps you use frequently. You can also place the HDMI sources there. The commonly used apps, such as YouTube, Netflix, Videoland and Prime video were already installed. Apps launch quickly. There is an 'appstore', but we haven't looked at it yet. Unfortunately, the main menu also advertises certain apps and other things. It's not large in view, but you do have to click past it when navigating the main menu. Unfortunately, that cannot be turned off, and that is very unfortunate.

ART MODE When the TV is off, you can project art or photos onto the screen. A fantastic function, because you don't have an empty black surface on the wall when the TV is turned off. This works more than reasonably. You can take out a (trial) subscription to the 'Art-store', where a large number of images are available. However, you can also easily put your own images on the Frame via your smartphone or USB stick. So I keep that 5 € per month for the subscription in my pocket. For example, high-resolution images of many works of art can be downloaded from the Rijksmuseum on the internet. The images are best if you put them exactly in 4K resolution (3840 x 2160 pixels) on the TV. The art mode looks quite realistic in a lit room. A breath of fresh air! In a dark room you can see better that it is a TV with backlight lighting. We ordered the free list this weekend from Samsung's promo website. That was an unnecessarily difficult process: there was a whole list of frames to choose from, but in the end the choice was only three colors for this size and version. Chosen for the Teak color. Curious what it would look like then!

CONCLUSION A very nice TV, and meets expectations! We are happy with it.